I worked with the CMG team to create designs for Heineken USA's branded experiential activation:
Heineken House at Coachella Music Festival in April 2024. The Heineken House is a stage and experience within the music and arts festival with its own lineup of performances and DJ sets on each day. I designed the lineup poster, social media assets, signage, bar menu designs, festival t-shirt, backdrops and more. Event photos courtesy of CMG.
Heineken House at Coachella Music Festival in April 2024. The Heineken House is a stage and experience within the music and arts festival with its own lineup of performances and DJ sets on each day. I designed the lineup poster, social media assets, signage, bar menu designs, festival t-shirt, backdrops and more. Event photos courtesy of CMG.
Lineup Poster:
Social Graphics:
Graphic for COACHELLA email newsletter
Heineken House Coachella T-Shirt:
Photo moment and select Heineken House Coachella & hospitality signage:
Hotel lobby pop-up banner
Hotel elevator door decals
BIA posting in front of the step-and-repeat
