I worked with the CMG team to design Heineken branded materials for Formula 1 events in Miami and Red Bull Racing Fan Fest, an off-site event. We developed a customized container bar, directional signage, hospitality materials, menu boards, sweepstakes graphics, mobile bar carts, custom patches for merch and more!
Formula 1 Racing and Heineken x Red Bull Racing Fan Fest in Miami
Event photos courtesy of CMG
Container bar renderings:
Custom Patch Designs:
Fans selected patches to customize baseball caps for a fun F1 giveaway
Signage Designs:
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