The Lincoln Summer House was a test-drive event that took place in Manhattan's South Street Seaport. I worked with the team at Gradient Experiential Marketing Agency to create elegant social assets.
Lincoln Summer House awareness posts for instagram:
![](https://cdn.myportfolio.com/1c9c04c9cb2f1eed3b12e88feb001eaf/94f5cc89-8c51-4d88-9875-3bdbe24e5b4d_rw_1200.png?h=6088bc57124d85b9e917b8abcaf98de1)
![](https://cdn.myportfolio.com/1c9c04c9cb2f1eed3b12e88feb001eaf/74475a11-e328-4fcf-9620-1874a23c1c1f_rw_1200.png?h=1b23067ce7aa431d12c10bd474c050fe)
![](https://cdn.myportfolio.com/1c9c04c9cb2f1eed3b12e88feb001eaf/63fec886-828d-4611-9ea9-310eb4772d45_rw_1200.png?h=a1af0c03c0ed123dd8c4c4af03bcbb77)
This animated piece was created for use on site during the test drive event. Drivers selected a Lincoln vehicle, sparkling or still water to enjoy on the hot day, and their choice of music for the ride.